Practical LTX guides for creators and marketers

Learn how to turn LTX video ideas into ads, demos, and short-form content.

LTXGen helps creators, marketers, and indie builders understand LTX prompts, workflows, and comparisons in plain language—plus get early access to a simpler LTX-style creation tool.

LTX 2.3 updates Prompt ideas Storyboard guides Tool comparisons
Coming Soon: Simple LTX Creation Tool
Enter your prompt or upload storyboard...
See How It Will Work
We are packaging the best LTX prompts, comparisons, and workflows into a simpler creation experience. Join early access below.
Join the waitlist and get our best LTX prompt ideas and launch updates.

Early users get prompt packs, workflow ideas, comparison updates, and first access when the product opens.

What You Will Get

What LTXGen will help you do

Instead of getting lost in technical setup, you will be able to move from idea to useful video direction in three simple steps:

1 Start with your idea
Start with text, storyboard images, or scene descriptions.
2 Pick the format
Select video style (UGC, cinematic, product demo) and aspect ratio.
3 Turn it into a plan
Get a clear path to the kind of clip you want to make for ads, product demos, or short-form content.

This is the simpler experience we're building: less time on technical setup, more time on prompts, ideas, and usable creative output.

Best for
  • Creators making short-form AI videos
  • Indie hackers validating AI video ideas
  • Marketers testing ad creatives quickly
  • Teams comparing LTX vs other video tools
Start Here
Browse LTX comparisons, tutorials, and prompt ideas to decide what to try next and what fits your workflow.
Check out our new pages: LTX vs Others and Tutorials

Less jargon, faster progress

Understand what to make, what to prompt, and which direction to take without reading technical docs first.

Built for real use cases

Focus on ads, demos, landing pages, and short-form content instead of figuring out tooling from scratch.

A simpler way in

Use comparisons, prompts, and workflows to get moving quickly even if you are new to AI video tools.

Use cases

What people come here to figure out

  • Product demo videos: Turn product hooks and scripts into fast concept videos for launches.
  • UGC-style ads: Test multiple angles, offers, and scene structures for performance marketing.
  • Social content: Build vertical clips for TikTok, Reels, Shorts, and landing page embeds.
  • Storyboards: Explore scenes and pacing before investing in heavier production.
SEO FAQs

Common questions about LTX video

What is LTX video?
LTX video usually refers to Lightricks' AI video model ecosystem and related workflows for generating and editing videos from prompts and other inputs.
What is LTXGen?
LTXGen is an easy starting point for LTX prompts, comparisons, and workflows, with early access to a simpler creation tool for creators and marketers.
Do I need a GPU to use LTXGen?
No. The goal is to make LTX-style creation easier to understand and easier to use without needing a complicated setup.
Who is LTXGen for?
Creators, indie hackers, ecommerce teams, growth marketers, and anyone testing AI video content ideas quickly.
Popular Guides

Start with the pages people actually want

See all tutorials
Update Guide

LTX 2.3: what changed?

A friendly breakdown of why people are talking about LTX 2.3 and what it may be good for.
Decision Guide

Best LTX alternatives

Compare LTX with Kling, Runway, and Veo in plain language to find the better fit.
Prompt Guide

Best LTX prompts

Simple prompt ideas for ads, product demos, and short-form content.

Want prompt ideas, comparison updates, and early access?

Join the waitlist now. We will share the best LTX resources first with early creators, marketers, and builders.

Get Early Access